The first 1MOV office sat above a Williamsburg bar whose jukebox played only Pavement. The lease was cheap because the radiator clanged at 4 a.m. Daniel Reyes had just left his post as a MUBI curator, frustrated that the platform's home screen had begun to look indistinguishable from every other one — a grid of red-band thumbnails engineered for the lowest common denominator of attention. Anika Sølver, three weeks out of her programming role at TIFF, had the same complaint on her way home from Toronto.
The thesis they wrote that autumn is still on the wall above the current office's reception desk, printed on a single sheet of Mohawk Superfine: Cinephiles deserve better than a recommender. They deserve a curator. It is a deliberately unfashionable sentence. It is also the reason 1MOV ships with one curated pick per day instead of a “Because you watched…” carousel.
The first title in the catalogue was Yi Yi, Edward Yang's 2000 Taiwanese family epic. It is still in rotation.